Build your app’s wireframe.Ī wireframe is like your app’s blueprint. To fully grasp your customers’ problems and, in turn, the solutions they need, sit down with some of your most loyal customers and ask them what features would truly differentiate your app from the rest of the crowd.

These pain and pleasure points should inform exactly what your app does. So make sure you have a clear understanding of your customers’ challenges and make a concerted effort to develop an app that solves them. If your app is a solution looking for a problem, it’ll never catch on. You should also read each app’s reviews and uncover what your potential customers like and dislike about them and use this information to drive your app’s design and functionality. To conduct a full analysis on each of your competitor’s apps, consider downloading and examining each one. This information can potentially enable you to make the best app in your market.

You have the last mover advantage, which means you can research each of your competitor’s apps and pinpoint their strengths and weaknesses. But don’t get discouraged by your market’s competitiveness. Odds are, your competitors will all have an app, or the app market you want to penetrate already has a lot of players in it. Determine the challenge your app solves.

Make your own app